Big Brands Are Watching You Marketing Social Justice and Digital Culture【電子書籍】[ Francesca Sobande ]

＜p＞How is morality understood in the marketplace? Why do brands speak out about certain issues of injustice and not others? And what is influencer culture’s role in social and political activism? ＜em＞Big Brands Are Watching You＜/em＞ investigates corporate culture, from the branding of companies and nations to television portrayals of big business and the workplace. Francesca Sobande analyzes media, interviews, survey responses, and ephemera from the history of advertising as well as exhibitions in London, brand stores in Amsterdam, a music festival in Las Vegas, and archives in Washington, DC, to illuminate the world of branding.＜/p＞画面が切り替わりますので、しばらくお待ち下さい。
※ご購入は、楽天kobo商品ページからお願いします。
※切り替わらない場合は、こちら をクリックして下さい。
※このページからは注文できません。
．．．楽天市場のショップで商品詳細の続きを見る