Lookers into Bookers, The Tourism Marketing Blueprint Marketing Strategies for Tour Operators and Tourism Businesses【電子書籍】[ Chris Torres ]

＜p＞This book is for any ＜strong＞tour operator, tourism or hospitality business, or marketing agency＜/strong＞ looking to ＜strong＞master the art of marketing＜/strong＞ a travel-related business effectively.＜/p＞ ＜p＞While the strategy outlined is focused on a multi-day tour operator, the principles apply to any experience-based travel business. Content and demographics may shift, but how you engage, inspire, and tell your story to your target audience will always be the key to success.＜/p＞ ＜p＞If you want to understand how various elements of marketing come together into a unified, effective strategy, this book will guide you through every step. By focusing on the core stages of the ＜strong＞consumer journey-dreaming, planning, booking, experiencing, and sharing＜/strong＞-you'll learn how to move potential customers through these phases seamlessly.＜/p＞ ＜p＞Ultimately, this book will help you turn ＜strong＞lookers into bookers＜/strong＞ and grow your business with a comprehensive, long-term market．．．楽天市場のショップで商品詳細の続きを見る